Vision
A sustainable, vibrant and inclusive bio-industry, based on the Indigenous Cape Aloe heritage.
Mission
To unlock sustainable commercial value of Indigenous Cape Aloe to the benefit of all stakeholders as envisioned by the Nagoya Protocol whilst
- preserving the unique rural entrepreneurial traditions of the region, and
- preserving the natural and organic integrity of Cape Aloe raw material.
Strategic objectives
- Establish a differentiated market demand for Cape Aloe raw material and products.
- Leverage the market demand to ensure value-based participation by all industry stakeholders.
- Ensure the protection and sustainable growth of traditional commercial tapping by organising and formalising the trade.
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